{"id":332454,"date":"2026-09-03T09:43:00","date_gmt":"2026-09-03T07:43:00","guid":{"rendered":"https:\/\/avenuemontaigneparis.com\/?p=332454"},"modified":"2026-09-02T14:33:24","modified_gmt":"2026-09-02T12:33:24","slug":"gucci-primavera","status":"publish","type":"post","link":"https:\/\/avenuemontaigneparis.com\/en\/gucci-primavera\/","title":{"rendered":"GUCCI PRIMAVERA"},"content":{"rendered":"<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Photographi\u00e9e par Michal Chelbin, la campagne d\u00e9voile des portraits intimistes con\u00e7us dans l&rsquo;esprit de l&rsquo;imagerie de la Renaissance moderne.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332457\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-6.jpg\" alt=\"\" class=\"wp-image-332457\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-6.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-6-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-6-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-6-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332456\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-9.jpg\" alt=\"\" class=\"wp-image-332456\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-9.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-9-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-9-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-9-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332458\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-3.jpg\" alt=\"\" class=\"wp-image-332458\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-3.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-3-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-3-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-3-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e9couvrez la campagne GUCCI Primavera, qui c\u00e9l\u00e8bre ce sentiment de renaissance n\u00e9 du pouvoir transformateur de l&rsquo;amour.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332463\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-1.jpg\" alt=\"\" class=\"wp-image-332463\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-1.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-1-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-1-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-1-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332461\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-4.jpg\" alt=\"\" class=\"wp-image-332461\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-4.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-4-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-4-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-4-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332460\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2.jpg\" alt=\"\" class=\"wp-image-332460\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Faisant \u00e9cho aux compositions, aux poses et \u00e0 la grandeur de la peinture classique, ces images r\u00e9unissent dix talents issus de la musique, du cin\u00e9ma, de la mode et du sport \u2014 parmi lesquels les ambassadeurs mondiaux de la marque Xiao Zhan, Jin et NINGNING, ainsi que Tom Brady, Alex Consani, EsDeeKid, Lee Young Ae, Shawn Mendes, Rico Nasty et Tarzzan. Ensemble, ils incarnent les multiples facettes de l&rsquo;esprit en constante \u00e9volution de Gucci et la vision de Demna pour la Maison.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332462\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-7.jpg\" alt=\"\" class=\"wp-image-332462\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-7.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-7-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-7-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-7-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332459\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-5.jpg\" alt=\"\" class=\"wp-image-332459\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-5.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-5-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-5-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-5-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"1024\" data-id=\"332460\" src=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2.jpg\" alt=\"\" class=\"wp-image-332460\" srcset=\"https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2.jpg 819w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2-240x300.jpg 240w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2-768x960.jpg 768w, https:\/\/avenuemontaigneparis.com\/wp-content\/uploads\/GUCCI-PRIMAVERA-AD-CAMPAIGN-FEATURING-A-CELEBRITY-CAST-2-10x12.jpg 10w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">La campagne met en lumi\u00e8re la collection pr\u00e9sent\u00e9e lors du premier d\u00e9fil\u00e9 de Demna pour Gucci. Elle d\u00e9voile un nouveau vocabulaire de silhouettes et de textures exprimant la l\u00e9g\u00e8ret\u00e9 et l&rsquo;aisance \u00e0 travers diverses mani\u00e8res de s&rsquo;habiller ; une expression contemporaine de l&rsquo;identit\u00e9 de Gucci, intimement li\u00e9e \u00e0 l&rsquo;h\u00e9ritage de la Maison.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Photographi\u00e9e par Michal Chelbin, la campagne d\u00e9voile des portraits intimistes con\u00e7us dans l&rsquo;esprit de l&rsquo;imagerie de la Renaissance moderne. D\u00e9couvrez la campagne GUCCI Primavera, qui c\u00e9l\u00e8bre ce sentiment de renaissance n\u00e9 du pouvoir transformateur de l&rsquo;amour. Faisant \u00e9cho aux compositions, aux poses et \u00e0 la grandeur de la peinture classique, ces images r\u00e9unissent dix talents issus de la musique, du cin\u00e9ma, de la mode et du sport \u2014 parmi lesquels les ambassadeurs mondiaux de la marque Xiao Zhan, Jin et NINGNING, ainsi que Tom Brady, Alex Consani, EsDeeKid, Lee Young Ae, Shawn Mendes, Rico Nasty et Tarzzan. Ensemble, ils incarnent les multiples facettes de l&rsquo;esprit en constante \u00e9volution de Gucci et la vision de Demna pour la Maison. La campagne met en lumi\u00e8re la collection pr\u00e9sent\u00e9e lors du premier d\u00e9fil\u00e9 de Demna pour Gucci. Elle d\u00e9voile un nouveau vocabulaire de silhouettes et de textures exprimant la l\u00e9g\u00e8ret\u00e9 et l&rsquo;aisance \u00e0 travers diverses mani\u00e8res de s&rsquo;habiller ; une expression contemporaine de l&rsquo;identit\u00e9 de Gucci, intimement li\u00e9e \u00e0 l&rsquo;h\u00e9ritage de la Maison.<\/p>","protected":false},"author":3,"featured_media":332455,"comment_status":"closed","ping_status":"closed","sticky":true,"template":"","format":"standard","meta":{"page_builder":"","footnotes":""},"categories":[19,28,24],"tags":[],"class_list":["post-332454","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-campagnes","category-univers-homme","category-fashion"],"acf":[],"_links":{"self":[{"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/posts\/332454","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/comments?post=332454"}],"version-history":[{"count":1,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/posts\/332454\/revisions"}],"predecessor-version":[{"id":332539,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/posts\/332454\/revisions\/332539"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/media\/332455"}],"wp:attachment":[{"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/media?parent=332454"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/categories?post=332454"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/avenuemontaigneparis.com\/en\/wp-json\/wp\/v2\/tags?post=332454"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}